I’d like to tell you guys that I have now read this week’s biggest internet marketing hype, Day Job Killer, but I haven’t. In fact, I have no intention of doing so. I suppose I will have to remain in my killer day job instead. The following email subject headlines basically just turned me completely off:
- bob, the Day Job Killer is loose, 2 hours early
- Is Chris a Sell Out?
- Hey Bob, death of the day job is here…
- DJK is LIVE! -Affiliates get ready to become super affiliates now…
- bob, Day Job Killer is live - go,go, go!
- bob, just got the call from Chris, Day Job Killer LAUNCHED 9 seconds AGO!
- it all started with a single Adwords campaign
- Bob The Day Job Killer Has Launched!
- “Day Job Killer”, Should You Buy It?
- This Guy Made $1,163,396 With Clickbank Last Year!
- Kill Your Day Job Bob
- Don’t Be Fooled - Day Job Killer
- Bob, Day Job Killer is here…
- Time sensitive - Affiliate marketing made easy
Couple of things. No, my name is not Bob. Second, these gurus (or more likely, wannabees) are working way too hard to sell this thing. The alarms just keep going off against purchasing. The whole “if it sounds too good to be true, it’s probably internet marketing” thing.
It’s a shame when something that costs $77 seems to be cheap. But that is good marketing. That is good hype. Makes you feel like you are getting a good deal. Same as it ever was. Tuesday release. Priced at $X7 for X hours. Get your partners on board to build up the hype. The only thing missing is the “only releasing 500 copies” countdown.
$77. Think about that. We are so numbed to paying high dollars for internet marketing products that we don’t even think $77 is any big thing to pay for an electronic book. $77. That is real money to me. That pays bills. That buys entertainment. But for some reason, as IM product consumers it’s no big thing. How did that happen and why? And yes, I digress.
I don’t doubt for a minute that there are some good people in this world who want to share the wealth. I’m sure there are marketers who want to help people. But if you are making a living off selling CrapBank stuff with Adwords and you have found a way to game the system to make $1000’s a day, you cannot tell me you are going to risk your livelihood by selling a tell all book to 1000’s of people so they can muscle in on your action. I’m more inclined to believe the action is the ebook you are selling.
I hope you all who bought this ebook are able to take the information, make tons of cash, and quit your cubicle driving job. I really do. You’ll just have to send in a comment from whatever island you bought and tell me all about it because I am saving my money.
